TWO STEP SYSTEM to clean and protect
SAFE ON ALL SURFACES and materials
free standard shipping on orders over £30
Trusted by
01 the wash
1L of concentrate creates 10L of motorcycle all-in-one wash. Or go for the ready mixed spray. near pH neutral, engineered to deliver a powerful clean without aggressive agents, builders or alkalines that damage surfaces or strip finishes.
02 the shield
On a dry, clean motorcycle, spray on The Shield. Infused with Silicon polymers it takes inspiration straight from ceramic detailing. It bonds to the surface and creates a hydrophobic layer that repels water and dirt. Leaves an added shine and makes the next wash easier.
03 THE RIDE
That's it. Go enjoy the ride.
TO PROTECT THE MOTORCYCLE YOU LOVE, WITH CARE THAT IS SIMPLE, CRAFTED AND SAFE.
Every rider knows the feeling. Motorcycles are personal. They hold stories, journeys, friendships and freedom. You care for them because they mean something.
Yet motorcycle care has rarely had the attention your ride deserves. Car detailing spent decades building respect for how surfaces and materials are treated. That same craft has never fully found its place in motorcycle care.
LOFT. makes thoughtfully designed motorcycle care for riders who take pride in their machines. Our surfactant-led WASH lifts dirt without relying on aggressive alkalinity, while SHIELD helps protect surfaces and makes grime easier to remove next time. Two products, designed to work together and help turn routine into ritual.
We care because you do.
PEACE OF MIND
A wash that delivers, without being a traffic film remover in disguise. No aggressive chemicals, alkalinity or solvents that attack surfaces. A cleaner you can trust time and time again.
Deliberately simple
We won't pretend you need ten products to clean a motorcycle, or that they need fluorescent colours to work. A small range that works and makes looking after your motorcycle enjoyable, turning routine into ritual.
Sustainable & Reusable
pH-neutral, biodegradable ingredients where possible. Aluminium bottles that are infinitely recyclable. Or just keep refilling them for as long as you like.
MADE IN THE UK
Formulated, manufactured and bottled in Britain, with partners as enthusiastic as we are. LOFT. will be community first, built alongside creators and entrepreneurs who share the same passion for machines worth keeping.
PEACE OF MIND
A wash that delivers, without being a traffic film remover in disguise. No aggressive chemicals, alkalinity or solvents that attack surfaces. A cleaner you can trust time and time again.
Deliberately simple
We won't pretend you need ten products to clean a motorcycle, or that they need fluorescent colours to work. A small range that works and makes looking after your motorcycle enjoyable, turning routine into ritual.
Sustainable & Reusable
pH-neutral, biodegradable ingredients where possible. Aluminium bottles that are infinitely recyclable. Or just keep refilling them for as long as you like.
MADE IN THE UK
Formulated, manufactured and bottled in Britain, with partners as enthusiastic as we are. LOFT. will be community first, built alongside creators and entrepreneurs who share the same passion for machines worth keeping.
JOURNAL
Not Just a Pretty Bottle: pH Neutral vs Alkaline Motorcycle Cleaners
How to Wash and Protect the Motorcycle you Love, Using LOFT.
The whole motorcycle wash routine, using LOFT. How often to wash, whether you can jet wash, and why we don't believe in contactless.
A Strange Sort of Luxury
Most things we own are a chore to clean. The motorbike, somehow, is the exception. On the strange, quiet pleasure of looking after the machine you love.
